When Chantale Persinger took ownership of Closets by Design, she stepped into a brand with a long-standing reputation—but her focus has been on making the experience feel personal and local for every homeowner she works with.

“Your home should reflect your lifestyle,” she says. “When everything has a place and functions the way you need it to, it changes how you move through your day.”

Closets by Design has been an established name in custom storage for decades, but under Chantale’s leadership, the emphasis remains on tailoring each project to the individual. Rather than offering pre-set systems or one-size-fits-all solutions, her team approaches every home as a blank canvas.

“There’s no such thing as a standard layout for us,” she explains. “We listen first—how you live, what’s working, what’s not—and then we build something that actually fits your life.”

That process begins with an in-home consultation, where a certified designer works directly with the homeowner to map out both function and style. From there, clients are guided through a wide range of finishes, hardware, and accessories that allow them to personalize every detail.

Chantale sees this collaborative approach as one of the most important parts of the experience. “It’s not just about adding shelves or drawers,” she says. “It’s about creating a space that feels natural in your home and makes everyday routines easier.”

While closets are often the first thing people think of, the scope of work extends far beyond that. Chantale and her team design and install custom solutions for garages, home offices, pantries, media centers, and even hobby spaces. Each project is built with the same goal in mind: improving how a space functions without sacrificing how it looks.

“A garage, for example, doesn’t have to feel like a catch-all,” Chantale says. “With the right layout—cabinets, work surfaces, storage systems—you can turn it into a space that’s organized and actually enjoyable to use.”

 That same philosophy carries into home offices, where thoughtful layouts and built-in storage can make working from home more efficient, and into pantries designed to simplify daily routines.

One of the defining features of the business is its fully in-house process. From design to manufacturing to installation, every step is handled by a dedicated team rather than outsourced. For Chantale, that level of control is essential to delivering consistent results.

“We manage everything ourselves because it matters,” she explains. “It means we can stand behind the quality and make sure the experience is smooth from start to finish.”

That consistency is reinforced by local production and craftsmanship. Each system is built nearby by skilled professionals, allowing for quicker turnaround times without compromising on quality. It’s a detail Chantale believes clients appreciate more than they might expect.

“There’s something reassuring about knowing the people building your space are part of your community,” she says. “It adds a level of care you can see in the final product.”

Durability is another cornerstone of the company’s approach. Every installation is backed by a lifetime warranty, reflecting a commitment to long-term performance rather than quick fixes. Chantale views this as part of building trust with homeowners.

“We’re not just creating something that looks good today,” she says. “It has to hold up over time and continue working for you year after year.”

For many clients, the biggest impact isn’t just the physical transformation of a space—it’s the sense of order that comes with it. A well-designed closet can streamline a morning routine. An organized pantry can make daily tasks more efficient. A functional home office can improve productivity without adding stress.

“It’s really about giving people a sense of control over their space,” Chantale says. “When your home is organized, everything feels a little more manageable.”

As she continues to grow the business, Chantale remains focused on maintaining that balance between customization, quality, and service.

“At the end of the day, we’re here to make life at home easier,” she says. “If we’ve done that—if someone walks into their space and feels like it finally works for them—then we’ve done our job.”

Closets By Design – Central North Carolina
4580 Atlantic Avenue
Raleigh, North Carolina
closetsbydesign.com
(919) 850-9030