Stroll Magazines: The Antidote to "Future Shock"
In a recent blog post, author Seth Godin explored the surprising history of nostalgia, a word that was actually considered a fatal medical diagnosis long ago. He writes:
"For hundreds of years, nostalgia was seen as a serious disease... In the original understanding of the term, it was a sort of homesickness. Soldiers from Switzerland were the first to get the official diagnosis – separated from their friends, family and homes, these young men would suffer from melancholy and would waste away, sometimes fatally.
Today, future shock is bringing a new, if milder form of the affliction. As technology, jobs and culture shift faster than ever before, it’s understandable that many are yearning for a return to an imagined past. When the future arrives uninvited, it can feel like being pulled from a comfortable village in the middle of the night.
Knowing our peers are encountering challenges with the transitions at work or at home can give us the insight to build the scaffolding they need to find their footing. And perhaps we can offer ourselves a bit of grace as well.”
At Stroll, these words resonate deeply with our mission. We live in an era of future shock, where the digital world moves so fast it can leave us feeling disconnected from the very streets we live on. When the world feels like it's changing too quickly, the neighborhood becomes our sanctuary.
The Scaffolding of a Neighborhood
Godin mentions that we can build "scaffolding" to help our peers find their footing. In our world, that scaffolding is the monthly magazine that hits your mailbox. It isn't just paper and ink; it’s a constant in an inconstant world.
The Stroll Antidote:
While the internet pulls our attention toward global chaos, Stroll pulls it back toward the neighbor's golden retriever, the graduate down the street, and the block party on the horizon.
A Comfortable Village, Delivered
By focusing exclusively on the positive, uplifting stories within our specific neighborhood, we provide the "comfortable village" Godin describes. We aren't ignoring the future; we are simply ensuring that as it arrives, you have a firm foundation of belonging right where you live.
In an age of digital noise, let’s choose to find our footing together. Let’s keep strolling through the neighborhood, noticing the faces and stories that make this place home. Noticing the aspects of your village that time hasn’t changed.
About Stroll Magazines
Stroll is a luxury neighborhood magazine that celebrates the people, families, and stories that make the nation’s most prestigious communities unique. Each publication is exclusively distributed to homeowners in affluent neighborhoods, creating a trusted platform that connects residents with carefully selected local and national brands. Stroll is a publication of The N2 Company, which produces hundreds of hyperlocal magazines across the United States.